Prediction Metrics

All Prediction Metrics are presented in alphabetical order.

7-day predicted cumulative gross – total gross projected revenue received over the first 7 days since install from new users acquired during the selected period.

14-day predicted cumulative gross – total gross projected revenue received over the first 14 days since install from new users acquired during the selected period.

30-day predicted cumulative gross – total gross projected revenue received over the first 30 days since install from new users acquired during the selected period.

60-day predicted cumulative gross – total gross projected revenue received over the first 60 days since install from new users acquired during the selected period.

Predicted ROI 7 – projected return on investment rate that is calculated as predicted 7-day LTV divided by CPI.