Braze

Export cohorts to Braze to use in campaigns or messaging flows

Setup

1. Go to: Settings → 3rd Party Sources → Cohort Export

2. Click the ✎ icon next to Braze

3. Fill in the fields:

   • REST API Key – found in Developer Console → API Settings in the Braze Dashboard

   • Endpoint URL – varies by data center. You can confirm your endpoint in Settings → API Settings Example values:

     • https://rest.iad-01.braze.com (US East)

     • https://rest.fra-01.braze.eu (EU)

     • https://rest.sjc-01.braze.com (US West)

     For help finding these credentials, see Braze documentation.

4. Click Save to apply.

To disable the integration, turn off the toggle.

User Identifier

• Set a custom property in devtodev: braze_id. This identifier ensures accurate tracking and segmentation of users during data export.

• braze_id must match the Braze user ID: a unique user identifier that is set by Braze, see Braze documentation.

• Make sure this property is set before cohort export.

How to prepare cohorts

Check out the Tuning section to learn how to export the cohorts.